Creativity is at the heart of Perfectly Boo
Perfectly Boo began in 2019 with a pile of beautiful fabric scraps from my mum, who is a talented patchworker, and absolutely no real plan for what I was going to do with them!
I started playing around, stitching different pieces together and made my first hair wrap. I loved it, spent the rest of the weekend making more, persuaded family and friends to model them — and somewhere along the way, Perfectly Boo was born.
What started with those first handmade hair wraps has grown into a colourful collection of clothing, accessories and statement pieces, sold online and at festivals and events across the UK.
Made in our Devon studio
We love beautiful fabrics — from colourful prints and sequins to vintage and end-of-line finds — and many of our pieces are still handmade right here in our Devon studio.
We cut, sew and finish our designs in small batches, and we’re always looking for ways to make the most of the fabrics we use. Offcuts are transformed into smaller accessories wherever possible, and even loose sequins can find their way into our jewellery.
As Perfectly Boo has grown, we’ve also added carefully chosen pieces from other brands and suppliers that we think sit perfectly alongside our own designs.
